Category Archives: Freelance

Arbenting Asks Aloud : Is The Client Always Right?

March is officially upon us and besides the madness that it apparently sparks in some college basketball circuits, do you know what that means? That’s right, it’s time for another […]

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Freelancing, A Recipe for Failure?

We recently came across a post on Inspired Mag, How to Fail at Your Design Business, that got us thinking about this whole freelancing gig we love so much, as […]

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Social Media Profiteering — The Other Bad Tweet

Recently Rob wrote a post over at MyInkBlog that discussed social media, and through the comments we began wondering what most people use social media for. While Angie and I […]

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The Basics of Brand Building — The How

The Road So Far:

The Intro
The Who — Your Name Here
What — The Business Model
When — Timing and Networking
Where — Marketing Might
Why — The Community Connection

As you set out on the branding course, […]

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The Basics of Brand Building — The Why

Previously, on Arbenting: The Basics of Brand Building — The Where, brought even more to the discussion in this new series on building your brand, continuing this look on the […]

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The Basics of Brand Building — The Where

Previously, on Arbenting: The Basics of Brand Building — The When, kept the discussion of brand building going in this new series, furthering the dialog on the idea behind it.
As […]

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The Basics of Brand Building — The When

Previously, on Arbenting: The Basics of Brand Building — The What, carried on the discussion of brand building basics in this new series, further delving into the idea behind it.
As […]

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The Basics of Brand Building — The What

Previously, on Arbenting: The Basics of Brand Building — The Who, kicked off the heart of the discussion in this new series, getting into the idea behind it.
As a freelance […]

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